Essentia Water - Careers

WHY WE LOVE WORKING AT ESSENTIA

“Since my first day, I noticed the very open and inclusive environment where everyone’s points of view are respected and appreciated. The dedication, passion and competitive spirit of the Essentia family is like no other! I couldn’t be
prouder to be a part of it!”

ANTONIO
Field Marketing Director

“Once I started, I was immediately invested in all the great aspects of Essentia. The people gave me energy, passion and made me feel lucky to be a part of a team. That energy, passion and gratitude hasn’t wavered for even a moment during my time here.”

NICOLE
Graphic Designer

“I love representing a product/brand that everyone loves and if they don’t yet, I know that they will. I get to help improve people’s lives one bottle at a time. Not a day goes by that I don’t hear a testimony from a customer/family member/friend on why they drink Essentia.”

JESSICA
Regional Sales Manager

Essentia - Best Marketing Social Campaign Award 2018

BEST MARKETING CAMPAIGN
2018 GLOBAL BOTTLED WATER AWARDS

Essentia - Best Label Design Award 2018

BEST PACKAGE LABEL DESIGN
2018 BEVERAGE DIGEST AWARDS

Essentia - Best Functioning Water Award 2018

BEST FUNCTIONAL WATER
2018 GLOBAL BOTTLED WATER AWARDS

At Essentia, we’re always on the lookout for positively charged people who can bring passion and energy to the team. As the #1 ionized alkaline water brand in the nation, we’re enjoying explosive growth, and that means we need like-minded individuals to join our team.

Social Media Manager

location:

Bothell, WA

Department:

Type:

Full Time

Minimum Experience:

Experienced

+ expand

POSITION SUMMARY:

Essentia Water, the #1 supercharged ionized alkaline water in the premium bottled water category, is seeking a talented and passionate individual to join our growing team. Based in our Bothell, Washington corporate office, the Social Media Manager will report directly to the Senior Director of Integrated Marketing and will be responsible for owning the strategy that takes Essentia’s social media to the next level. Leading the day-to-day management of all social media activity, this person will grow and scale reach and engagement across our social platforms through inspiring content and conversations. The ideal candidate is an overachiever with an extensive knowledge of social media, feels confident leading a team, and isn’t afraid to dive into data to understand and evaluate social media strategies and tactics.

 

POSITION RESPONSIBILITIES:

  • Work with Sr Director of Integrated Marketing to develop and implement a best in class social media strategy (including organic and paid) that maps to overarching marketing and brand strategies.
  • Lead day-to-day management of all social media activity in partnership with Social Media Community Coordinator—writing posts, scheduling content, managing social media calendar, monitoring conversations, engaging with fans, and gathering insights about channel/community performance.
  • Develop, own, and execute Essentia’s a social media content calendar that coordinates with Essentia marketing plan (on-going).
  • Partner with agencies and creative team on the development and execution of content and ensure appropriate brand/voice tone is maintained and is consistent with overall brand guidelines.
  • Lead implementation, management, execution of paid social advertising programming in coordination with creative and media agency.
  • Working with agency develop measurement framework including KPI and actively measure & monitor social media through analytics. Recommend and optimize programs accordingly
  • Manage social media budgets, work with vendors and internal teams to ensure proper execution of project objectives and scope of work.
  • Collaborate and integrate cross-functionally to ensure communications are amplified across social, supporting comms channel missions, generating awareness and increasing engagement.
  • Staying up to date on pop culture, current events, stories and trends to create relevant content.
  • Lead the development of standards, policies and rules of engagement for social media.
  • Working with marketing team leads, explore and develop new channels, content, and experiences that help Essentia reach communications goals.
  • Monitor trends in social media tools, applications, channels, design, and strategy as well as best practices for measuring the impact of social media campaigns.

SKILLS & REQUIREMENTS:

  • 5+ years of experience in social media and/or relevant editorial and digital marketing experience
  • Digitally-minded, strong knowledge of the social media landscape and platforms including Facebook, Twitter, Instagram, SnapChat, TikTok, YouTube etc.
  • Experience using social media to drive traffic to content.
  • Experience with social media ROI
  • Experience with influencer programs.
  • Knowledge and experience with social listening tools
  • Passion for and experience with creating social-first content, with a proven ability to think strategically about creative.
  • Experience mentoring junior team members and a willingness to collaborate.
  • Open to new trends and ideas.
  • Ability to effectively manage time, multi-task, and prioritize projects to meet deadlines.
  • Ability to communicate clearly and concisely.  
  • Ability to both think strategically and implement on a tactical level.

Regional Sales Manager - Los Angeles

location:

Los Angeles, CA

Department:

Sales

Type:

Full Time

Minimum Experience:

Experienced

+ expand

POSITION SUMMARY:

The Region Sales Manager (RSM) is the leader of the sales effort in the assigned geography.  He/she is responsible for managing a team of Area Sales Managers (ASMs) within their region.  The RSM creates and drives the execution of a go to market strategy that includes both Direct Store Delivery and direct routes to market.  This position offers a chance to drive the growth and success of Essentia, and is the starting point for a leadership career within our rapidly growing sales organization.

POSITION RESPONSIBILITIES

The RSM is responsible for developing, managing and executing an aggressive annual sales plan for their region.  They lead a team to grow sales and market share by identifying and creating new business, and increasing the customer base within the region.  This is accomplished by:

  • Recruiting, coaching and developing a team of Area Sales Managers (ASMs)
  • Working with ASMs to create bottom-up plans with quarterly and annual objectives, ensuring deep penetration of all channels in their market territory
  • Partnering with ASMs to execute short and long-term sales objectives and strategies
  • Effectively managing Distributors by scheduling and conducting team meetings to inform and educate sales representatives of brand standards to optimize sales performance
  • Working with Distributors to call on Key Retail Accounts, ensuring volume, distribution, programming, and staff brand awareness is maximized
  • Developing and maintaining the Essentia Scorecard Process with all assigned Distributors
  • Collaborating with National Account Managers to maximize execution at key accounts in the region
  • Collaborating with Essentia Field Marketing staff to create effective local market sales and awareness driving tactics
  • Interacting with Broker Sales Reps in appropriate channels to maximize sales performance
  • Maintaining and submitting sales, inventory, and distribution reports
  • Reporting and effectively managing all sales expenses and budgets for the region

POSITION REQUIREMENTS:

  • At least 5 years’ relevant sales experience, including at least 2 years in a sales management role.
  • A College degree is strongly preferred.
  • Successful track record of delivering exceptional sales results
  • Experience managing Direct Store Delivery (DSD) Distributors is required.
  • Key Account sales experience is a plus.
  • Strong proficiency working with Microsoft Office products, including Excel and PowerPoint.
  • Strong command of business mathematics with strong analytical skills
  • Excellent written and verbal communication skills.
  • Demonstrated ability to think strategically, and drive team execution against goals
  • Productive working in a collaborative, team environment with minimal oversight
  • Ability to travel overnight and work alternative days/hours as needed, and with proper notification

Sr. Manager of Integrated Campaigns & Events

location:

Bothell, WA

Department:

Marketing

Type:

Full Time

Minimum Experience:

Experienced

+ expand

Essentia is hiring an Sr. Manager for Integrated Campaigns & Events to assist in building strategic marketing plans and contribute ideas that generate enthusiasm about and demand for our brand and our overachieving water. This position requires a self-starter with superior creativity and project management skills for integrated campaign development. You will provide the leadership and vision to drive awareness and demand generation campaigns across all marketing channels.

The Sr. Manager will engage with our functional marketing Directors and their marketing teams as well as our lead agencies and in-house creative studio to drive cross-functional integrated campaigns including event/s. We're a small, tight-knit marketing team at Essentia and this role requires a person passionate about facing new and interesting challenges every day, and who prides themselves on being a great team member and leader. This is a full-time position within a fast-paced environment.

Scope of Responsibilities:

  • Support the Senior Director of Integrated Marketing with strategy, campaign development, ideation and execution of best-in-class integrated marketing campaigns and events
  • General marketing experience (with experience in traditional online and offline advertising, CRM programs, campaign management and measurement, etc.)
  • Develop creative briefs that clearly articulate communication objectives and success criteria in order to inform and direct agency and partner creative development
  • Work cross-functionally, drive/manage specific aspects of campaign work as assigned ( e.g. event/s, digital marketing)
  • Lead event strategy and execution including defining ROI, and vetting opportunities
  • Utilize channel-specific methods to optimize distribution of marketing/content assets: targeting, segmentation, and personalization to effectively and efficiently connect with customers
  • Ensure all campaign and project plans make a measurable impact and are consistent with overall brand and product strategy

Basic Qualifications:

  • Bachelor's Degree required (in business, marketing or relevant field)
  • 5+ years-experience in marketing with expertise in driving integration and in-depth knowledge of advertising, digital marketing (including CRM)
  • Ability to assess and implement successful, focused, integrated marketing plans
  • Knowledge of marketing processes
  • Proven track record of igniting and running initiatives over the goal line
  • Experience with analytics and data-based decision making
  • Master collaborator cross-functionally and with agency partners
  • Ability to forge strong relationships with stakeholders, engendering trust and developing collaborative partnerships that support mutually beneficial business goals
  • Proven ability to thrive in an ambiguous environment
  • CPG and/or lifestyle consumer brand experience a plus
  • Experience working with creative and media agencies
  • Event experience a plus
  • Budget management experience a must
  • Self- starter with a proven track record of taking initiative to get the job done

National Account Manager

location:

Tampa, FL

Department:

Sales

Type:

Full Time

Minimum Experience:

Experienced

+ expand

The Southeast Large Format National Account Manager(SELFNAM) is the key contact for National/Chain account calls for Essentia Water in the region. He/she is responsible for managing all existing National/Regional chain accounts for Essentia in the grocery and mass channels , as well as, targeting and opening new National/Regional chain accounts for grocery and mass. This position offers a chance to drive the growth and success of Essentia Water in the South and Nationally and is a starting point for a leadership career within our rapidly growing sales organization.

POSITION RESPONSIBILITIES

The SELFNAM is responsible for managing the day to day responsibilities of existing chain retail partners and targeting new chain retail partners in the grocery and mass channels.

  • Creating and maintaining good business relationships with Retail Buyers.
  • Targeting and securing new National/Regional chain business.
  • Presenting and planning sales promotional calendars.
  • Creating and finding partnership opportunities with retail partners.
  • Working closely with regional Director and Regional Sales Managers to maximize execution at store level.
  • Managing all Grocery and Mass business for the region.
  • Reporting and effectively managing all sales expenses and budgets for the region.

POSITION REQUIREMENTS:

  • At least 5 years of relevant sales experience in the Beverage Business
  • Successful track record of delivering exceptional sales results
  • National/Regional chain experience is preferred
  • Strong proficiency working with Microsoft Office products, including Excel and PowerPoint.
  • Strong command of business mathematics with strong analytical skills.
  • Excellent written and verbal communication skills.
  • Demonstrate ability to think strategically, and drive execution against goals.
  • Productive working in a collaborative, team environment with minimal oversight
  • Ability to travel overnight and work alternative days/hours as needed, and with proper notification.

OUR EMPLOYEES:

Our employees are the face of Essentia.  They’re pivotal in helping us further our mission to improve people’s lives through better hydration.  They help us create those moments of genuine connection with our customers and they’re passionate about helping people be their best.

At Essentia, we’re always on the lookout for positively charged people who bring passion and energy to the team and who love our brand.  As the #1 ionized alkaline water brand nationally, we’re enjoying explosive growth and need like-minded individuals to join our team.  People who bring diversity, big ideas, and inspiration to everything that we do.

If this sounds like you, tell us what you’d like to do at Essentia.

District Sales Manager

location:

Sacramento, CA

Department:

Sales

Type:

Full Time

Minimum Experience:

Experienced

+ expand


Essentia Water, the #1 supercharged ionized alkaline  water in the premium bottled water category, is looking for a talented and passionate individual to join our growing sales team. The District Sales Manager (DSM) is a critical role within the company  responsible for the execution of a go to market strategy that includes both DSD and  Direct Routes to Market that meets or exceeds annual objectives.

About the Position:

This DSM role involves street-level sales activity within an assigned geography. This is a supervisory role that includes people management responsibility.

Essential  Requirements:

To perform  this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made  to enable individuals with qualified disabilities to perform the essential functions.

In this role, the DSM is responsible for inside/outside sales plans and implementation of sales programs targeting a specific territory for Essentia. To be successful in this role, the DSM must focus on creating new business and increasing the customer base within the region.

  • Execute the developed  sales strategies, plans and advertising or promotional programs.  Ensure activities are in accordance to the developed  sales objectives.
  • Implements Sales strategies to deliver annual volume  objectives of the region.
  • Supervise sales activity for a defined territory, including resources and expenditures.  Hire, mentor, advise and evaluate sales team performance.
  • Continuously monitor and report competitive activities and  keep abreast of market trends.
  • Monitor the performance of distributors within the area.  Identify issues and take action to deal with them.
  • Promote and champion  Essentia's brand platform across all market segments - this includes but is not limited to the following:
  • Use the ShelvSpace app daily to record account calls, accomplishment, and opportunities.
  • Maintain and expand account and package distribution for maximized sales in the region.
  • Work with Distributor personnel and retailers to ensure sales, distribution and merchandising objectives are met.
  • Train and develop  Distributor sales personnel on brand standards to optimize sales performance.
  • Support Key Retailer Sales calls with RSM/FMM's as required.
  • Effectively leverage Field  Marketing resources with local retailers.
  • In conjunction with RSM, manage all sales expenses and budgets for assigned region.

Education and Experience:

  • At least 3-5 years business/sales experience or equivalent education.  College degree preferred.
  • Experience working for or with  DSD Distributors a must.
  • 1-2 years of people management experience preferred.
  • Account sales experience is a plus.
  • Working knowledge  of Microsoft office products.
  • Good command  of business mathematics with strong analytical skills.
  • Good written and verbal communication skills.
  • Exceptional initiative and self-starter focused on the bottom line.
  • Productive working in a collaborative, team environment with minimal  oversight.
  • Ability to comfortably lift 50 lbs.
  • Some overnight travel required.

Physical Demands and Work Environment:

While  performing the  duties of this job,  the employee  is  regularly required  to stand,  sit, talk, hear,  and use hands and fingers to operate a computer and telephone along with reaching. Specific vision abilities include close vision  requirements due to computer work. Moderate noise, ability to work in a confined area, and ability to sit at a computer for an extended period of time are also included. Ability to effectively communicate and work in a dynamic environment. 

Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.  This position description is designed to outline primary duties, qualifications and job scope, but not limit our employees  nor the organization to just the work identified. It is our expectation that each employee will offer his/her services wherever and whenever necessary to ensure the success of the company.

The policy of Essentia Water, LLC. is to hire, train, and promote all persons in all job groups in accordance with law, without regard to race, color, religion, sex, sexual orientation, age, marital or military status,  national origin, gender identity, the presence of any sensory, mental or physical disability, genetic information, or any other status or characteristic protected by local, state, or federal law.

Executive Creative Director

location:

Bothell, WA

Department:

Marketing

Type:

Full Time

Minimum Experience:

Experienced

+ expand

Essentia Water, the #1 ionized alkaline water in the premium bottled water category, is looking for a rock star Executive Creative Director to lead our in-house creative studio housed within our growing marketing organization.  2020 presents a huge opportunity for Essentia to continue differentiating and breaking through as an iconic, loved lifestyle brand with big provocative ideas that drive impact and relevance with our young millennial target audience.

What are we looking for? A highly conceptual ECD known for killer creative ideas in the consumer space, who wants to grow, lead, mentor and motivate a passionate team of creative professionals, and who enjoys working in a fast-paced, challenger brand environment.  You are incredibly talented and passionate about your craft, and are looking for the opportunity to do your best work yet through on-line and off-line brand experiences.  This includes digital marketing efforts (including the corporate website), social media campaigns, experiential marketing, and driving mass impact at brick and mortar retail in addition to other responsibilities.  This role is also a key player in planning and executing our integrated marketing efforts in partnership with our Marketing Directors and lead agency, Droga5.  The ECD role is based in our Bothell, Washington corporate office (on the edge of the Kirkland, Washington border) and will report directly to the Chief Marketing Officer.

Responsibilities:

Job Functions:

  • Encourage, lead and recruit creatives of the future for Essentia’s in house creative studio
  • Present ideas, campaigns and platforms to marketing team “project owners”, to the CMO and to other C-suite executives that move people to action
  • Integrate and advocate for data-driven ideas, concepts and campaigns
  • Weave tech platforms and environments into ideations sessions
  • Develop, nurture, and sell creative ideas in both written and visual form
  • Actively collaborate with other disciplines across the marketing department and with agency partners
  • Share inspirational work and build standard methodologies to produce the best work
  • Attract, mentor, and retain top creative talent
  • Partner with PR, Integrated Marketing, and Retail Marketing to develop smart, strategic integrated briefs
  • Provide high level conceptual direction
  • Ensure creative output aligns with Brand vision and integrated campaign work
  • Create staffing plan and manage overall reporting structure in creative
  • Influence and participate in leadership/vision conversations
  • Encourage and motivate creatives by leading in the service of the work/team
  • Optimize and evolve creative processes and methodologies
  • Work cross-functionally, balancing multiple partners
  • Strategic communicator with demonstrated experience leading cross-platform creative initiatives, campaigns and platforms
  • Other duties as assigned

Qualifications:

Minimum/Preferred Requirements:

  • Ideally, a bachelor’s degree in the arts or graphic design; MFA OK too!
  • At least 15+ years of relevant experience (preferably on the advertising agency side or within a brand’s in-house creative department) working on a high-profile consumer brand.  Experience with the millennial target audience is key.  Knowledge/experience working of CPG and/or marketing beverage or food brands is a plus.
  • Experience leading and managing creative teams
  • Passionate about the sports, health and fitness, and fashion categories  - plus other categories relevant to our audience and brand is key too
  • Strong understanding of digital, social media, experiential, and retail marketing (visual merchandising and retail promotions) for both large and small initiatives
  • Strong ability to grow relationships within the marketing department, with agency partners and other organizations across Essentia (sales, operations, finance, and senior leadership team members)
  • Senior level expertise in design or writing (or both)

Additional Requirements:

  • Travel: may on occasion need to travel, up to 10%
  • Excellent communication and collaboration skills
  • Industry know-it-all (trends, campaigns, technologies, etc.)

DISCOVER OUR COMMUNITY

Discover Our Community - #Essentianation

Like-minded people competing, performing, creating and striving to be the best version of themselves. We believe in living passionately, purposefully and that good hydration is the key to unlocking your full potential

FIND A STORE NEAR YOU

Essentia Water - Find A Store Near You